Transforming numerical data into a user-friendly experience
Digital & Social Content
Our team was tasked with transforming public salary data into an engaging, location-based storytelling experience. The product visualized the highest-paid public employees across all 50 states, revealing that college coaches—not governors—often held the top spot. As the UX lead, I drove research, wireframes, layouts, design, prototypes, and QA, shaping how users explored, understood, and compared complex data through an intuitive, visually driven interface.
Client
ESPN
Services
Content Design UI & UX Design
Industries
News
Date
2015-2020
This project demonstrated how UX design can turn raw public data into an intuitive, personalized, and engaging digital storytelling experience.
















